The way people find and discover information on the web is evolving and changing. In the first wave of the web we’ve seen information discovery grow from simple web directories to sophisticated search destinations. At Kontera we believe that in the coming years information discovery will evolve even further, ushering an era where relevant information will actually find the user whenever and wherever that user is on-line. We are building a platform and company to satisfy this shift.
Since Kontera’s founding our vision has been to connect Internet users, with relevant information, while they are viewing content anywhere on the web. We believe that relevancy, quality of information, and a quality web experience are essential to attaining this vision.
We’ve made significant progress throughout our journey developing advanced technologies, and scaling the Kontera Synapse platform to the benefit of users, publishers and advertisers alike.
Kontera’s Synapse platform forms the basis for addressing multiple market segments with offerings ranging from related information for large websites, to operating the leading in-text ad network, and delivering ground breaking solutions in the rapidly emerging mobile space.
Our results include:
- Kontera Synapse Platform analyzing, in real time, more than 3 Billion page views each month.
- More 15,000 web and mobile publishers now using and relying on Kontera products to help them attain their goals.
- Kontera reaching more than 140 million unique users each month.
- Kontera delivering significant advertising campaigns for major brands, and yielding more than 30% engagement rates, 5 times the brand lift of traditional banners (comscore July 2010), and 7% to 12% click through rates.
- Kontera provides unique opportunities for both display and search oriented advertisers. The company works with major brands such as Ford, Microsoft, L’Oreal, AT&T, and Samsung.
Kontera operates two networks: The Kontera’s flagship brand and publisher network which reaches more than 170 million unique internet users each month, and INTENTclick, the premier direct response network.
Kontera has received numerous awards throughout the years, including being recently named by Deloitte as Israel’s third fastest growing technology company (Fast50, October 2010).
Kontera was founded in 2003 by co-founders Yoav Shaham, Assaf Henkin, and Henit Vitos. The company is backed by Sequoia Capital, Carmel Ventures, and Tenaya Capital and has offices in San Francisco, New York, Los Angeles, Detroit, Chicago, Atlanta, London and Tel Aviv.
